Connecting Adventurous Travelers with Authentic Rural China
Laojia's 老家 mission is to promote a lifestyle revolving around nurturing oneself, ones community and ones environment. We promote this lifestyle through three areas of our organization.
Laojia Learning | 老家学
We organize local activities and partner up with educators to provide educational experiences for travelers, students and adult learners who are interested in learning about local culture, sustainable living, and personal growth.
Laojia Food | 老家食材
We revive natural farming methods in the local communities, rejuvenating the health of the surrounding ecosystem and providing our
guests with a gift they can take home.
Laojia in Chinese means 'native place' or 'home town' and plays an important role for many Chinese living in such a spread out country.
Laojia was founded in 2013 by Eric and Maarten, two curious foreigners living in China who were in search for 'authenticity' in rapid developing China. Inspired by the beauty and authenticity that rural China has to offer in terms of heritage, nature, food and people, they decided to move to the countryside. Spending two years living in a rural village in Guangxi province, they spent their time learning about China, drinking tea with locals and restoring a traditional house where they hosted family, friends and guests.
The presence of outsiders in a small rural village lead to some beautiful developments. Not only did the window into local rural life provide outsiders with a unique opportunity to broaden their perspective on China; moreover, the interest shown by outsiders, broadened the perspective of the local people who see their heritage in a different light. This interest, in the ancient buildings, local customs, lost craftsmanship, forgotten stories and more, acts as a beautiful way in keeping these pieces of history alive.
By bridging this gap between curious China travelers and rural communities, we hope to continue creating these positive experiences and developments.