Laojia 老家



    Connecting Adventurous Travelers with Authentic Rural China

  • Laojia's 老家 mission is to promote a lifestyle revolving around nurturing oneself, ones community and ones environment. We promote this lifestyle through three areas of our organization.

    We provide traditional accommodation in remote locations throughout China’s countryside.

    Laojia Learning | 老家学

    We organize local activities and partner up with educators to provide educational experiences for travelers, students and adult learners who are interested in learning about local culture, sustainable living, and personal growth.

    Laojia Food | 老家食材

    We revive natural farming methods in the local communities, rejuvenating the health of the surrounding ecosystem and providing our

    guests with a gift they can take home.

  • 4 locations and growing...

    We recently opened our new bnb location in Fujian province, and are always on the road in search of new locations to connect with.

  • Laojia 老家 | A Qing dynasty house

    A fishing village in the heart of the impressive Li-river scenery. Beautiful Qing-dynasty house. Great place for hiking, river boating, and more.

  • Laojia 老家 | A Yao minority Village

    A Yao ethnic minority village deep in the mountains north of Guilin. A great place for escaping the crowds, exploring mountains, going fishing with locals and more.

  • Laojia 老家 | A Hunan heritage village

    This uniquely preserved village near Zhangjiajie national park gives travelers a rare look into ancient China.

  • Impressions

    (pictures shared by previous guests)

  • History 

    Laojia in Chinese means 'native place' or 'home town' and plays an important role for many Chinese living in such a spread out country.


    Laojia was founded in 2013 by Eric and Maarten, two curious foreigners living in China who were in search for 'authenticity' in rapid developing China. Inspired by the beauty and authenticity that rural China has to offer in terms of heritage, nature, food and people, they decided to move to the countryside. Spending two years living in a rural village in Guangxi province, they spent their time learning about China, drinking tea with locals and restoring a traditional house where they hosted family, friends and guests.


    The presence of outsiders in a small rural village lead to some beautiful developments. Not only did the window into local rural life provide outsiders with a unique opportunity to broaden their perspective on China; moreover, the interest shown by outsiders, broadened the perspective of the local people who see their heritage in a different light. This interest, in the ancient buildings, local customs, lost craftsmanship, forgotten stories and more, acts as a beautiful way in keeping these pieces of history alive.


    By bridging this gap between curious China travelers and rural communities, we hope to continue creating these positive experiences and developments.

  • Talk to us!

    We'd love to get in touch with anyone interested in our project or looking for an adventure. 

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